Planet Promise

World Circles World Circles

We believe in making as little an impact on the world as possible.

With every blanket we produce, every partner we work with, and every decision we make, we put the planet first. By leading change, it’s our goal to make the world a little cleaner, greener, and better for everyone.


Designed to be planet-kind

Sustainable Tree Napper
Bearaby Tree Napper

Tree Napper

Tree’s a Cloud

Our planet-loving TENCEL™ Lyocell is silky-soft with a luminous finish. It’s sourced from Austria, where it’s farmed in a natural and sustainable closed-loop process. This sustainable star relies on natural rainfall to grow, and uses 90% less water than traditional fabric. It’s also silky-smooth and ex-tree-mely snuggly. What’s not to love?

Woven from renewable Eucalyptus Wood pulp
A clean, closed-loop process
Silky-smooth and cooling

Material Cotton Napper
Bearaby Cotton Napper

Cotton Napper

From harvest to home, and back again

Our buttery soft, organic long-staple cotton is farmed in India, using 90% less water than conventional farming methods. It’s MADE IN GREEN by OEKO-TEX® and Fairtrade International certified, which means it’s kind to the planet, to those who grow it, and to those who use it. Our organic cotton doesn’t release microplastics that end up in oceans.

Organic cotton
Buttery soft, like your favorite t-shirt

Material Velvet Napper
Bearaby Velvet Napper

Velvet Napper

From Trash to Treasure

Our exceptionally cozy, luxuriously soft and rich velvet is 100% sustainable GRS certified. It’s made from recycled marine plastic, which is spun and brushed into our super-soft signature fabric. Each Velvet Napper keeps 900 plastic bottles from polluting our oceans. It’s a feel good fabric in every possible way!

Ecovelvet removes 900 plastic bottles from the ocean
Luxuriously soft and luminous
GRS certified


The Seal of Approval

Seal of Approval

We’re not shy about our sustainability efforts – but don’t just take our word for it.

Check out our certifications from trusted third party organizations, and discover how we weave sustainability into every part of our business, from loom to lap.

FSC logo

FSC Certification

The Forest Stewardship Council certification means that our materials meet strict standards to protect the forests, and the animals and people that depend on them. The Bearaby seal performs a little dance.

Global Recycled Standard logo

Global Recycled Standard

The Global Recycled Standard certification means that we employ responsible social, environmental, and chemical practices, minimizing our environmental impact. The Bearaby Seal flaps its tail.


The Lifecycle of a Napper

closed loop

Closing the loop

By making products that are good for you and for the planet, we all sleep better at night. We weave sustainability into every step of the supply chain, from loom to lap.


The natural way to sleep well

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